Self-describing data
for the AI era
Self-describing data for
the AI era
Self-describing data
for the AI era
Perspectives
from the team
Perspectives
from the team
Perspectives
from the team
“I knew this wasn't just elegant theory. It's infrastructure that changes the economics of data integration.”
Owen Senior, CTO
"When you completely separate concepts from their expressions, everything changes - anything is conceivable."
Pete Chapman, CEO & Inventor
“What excites me most is that Amorfs doesn't just describe data - it carries a presentation with it.”
Thu Thu, Design System Creator
“I knew this wasn't just elegant theory. It's infrastructure that changes the economics of data integration.”
Owen Senior, CTO
"When you completely separate concepts from their expressions, everything changes - anything is conceivable."
Pete Chapman, CEO & Inventor
“What excites me most is that Amorfs doesn't just describe data - it carries a presentation with it.”
Thu Thu, Design System Creator
“I knew this wasn't just elegant theory. It's infrastructure that changes the economics of data integration.”
Owen Senior, CTO
"When you completely separate concepts from their expressions, everything changes - anything is conceivable."
Pete Chapman, CEO & Inventor
“What excites me most is that Amorfs doesn't just describe data - it carries a presentation with it.”
Thu Thu, Design System Creator
“What excites me most is that Amorfs doesn't just describe data - it carries a presentation with it.”
Thu Thu, Design System Creator
“What excites me most is that Amorfs doesn't just describe data - it carries a presentation with it.”
Thu Thu, Design System Creator
"When you completely separate concepts from their expressions, everything changes - anything is conceivable."
Pete Chapman, CEO & Inventor
"When you completely separate concepts from their expressions, everything changes - anything is conceivable."
Pete Chapman, CEO & Inventor
“I knew this wasn't just elegant theory. It's infrastructure that changes the economics of data integration.”
Owen Senior, CTO
“I knew this wasn't just elegant theory. It's infrastructure that changes the economics of data integration.”
Owen Senior, CTO
The problem we solve
The problem
we solve
The problem we solve
The problem we solve
Most AI systems translate information before they can reason - adding cost, latency and complexity. Normal data can explain itself. Each system speaks its own data language. Context is lost when data moves. Integrations require ongoing human interpretation. AI magnifies errors when meaning is unclear. This isn't inefficiency - it's a structural limit that compounds as systems scale.
Most AI systems translate information before they can reason - adding cost, latency and complexity. Normal data can explain itself. Each system speaks its own data language. Context is lost when data moves. Integrations require ongoing human interpretation. AI magnifies errors when meaning is unclear. This isn't inefficiency - it's a structural limit that compounds as systems scale.
Most AI systems translate information before they can reason - adding cost, latency and complexity. Normal data can explain itself. Each system speaks its own data language. Context is lost when data moves. Integrations require ongoing human interpretation. AI magnifies errors when meaning is unclear. This isn't inefficiency - it's a structural limit that compounds as systems scale.
Most AI systems translate information before they can reason - adding cost, latency and complexity. Normal data can explain itself. Each system speaks its own data language. Context is lost when data moves. Integrations require ongoing human interpretation. AI magnifies errors when meaning is unclear. This isn't inefficiency - it's a structural limit that compounds as systems scale.
Our difference
Our difference
Amorfs stores knowledge natively at the level of meaning, enabling direct reasoning without translation layers. Data continues to make sense as it moves between systems.
Amorfs stores knowledge natively at the level of meaning, enabling direct reasoning without translation layers. Data continues to make sense as it moves between systems.
Why it matters
Why it matters
Faster, cleaner intelligence at scale
Faster, cleaner intelligence at scale
Multimodel-ready by design
Multimodel-ready by design
A durable architectural advantage
A durable architectural advantage
Amorfs thinks in ideas, not formats.
Amorfs thinks in ideas, not formats.
Amorfs thinks in ideas, not formats.
What Amorfs
enables
What Amorfs
enables
What Amorfs
enables
What Amorfs
enables
A common data foundation that preserves meaning, privacy, and trust across systems.
A common data foundation that preserves meaning, privacy, and trust across systems.
A common data foundation that preserves meaning, privacy, and trust across systems.
A common data foundation that preserves meaning, privacy, and trust across systems.
1
For AI & LLM Teams
Reduce hallucinations. Lower inference costs. Enable models to reason about information reliability, not just pattern match.
1
For AI & LLM Teams
Reduce hallucinations. Lower inference costs. Enable models to reason about information reliability, not just pattern match.
1
For AI & LLM Teams
Reduce hallucinations. Lower inference costs. Enable models to reason about information reliability, not just pattern match.
2
For Data Platform Owners
Eliminate custom mapping work. Enable privacy-preserving analytics. Support federated search across organizational boundaries.
2
For Data Platform Owners
Eliminate custom mapping work. Enable privacy-preserving analytics. Support federated search across organizational boundaries.
2
For Data Platform Owners
Eliminate custom mapping work. Enable privacy-preserving analytics. Support federated search across organizational boundaries.
3
For Supply Chain & Compliance
Blockchain-ready provenance tracking. Cryptographic signatures prevent fraud. Human-readable transparency for consumers.
3
For Supply Chain & Compliance
Blockchain-ready provenance tracking. Cryptographic signatures prevent fraud. Human-readable transparency for consumers.
3
For Supply Chain & Compliance
Blockchain-ready provenance tracking. Cryptographic signatures prevent fraud. Human-readable transparency for consumers.
4
For Identity & Credentials
Selective disclosure with cryptographic proofs. Share proof of degree without revealing GPA. Decentralized verification without central authorities.
4
For Identity & Credentials
Selective disclosure with cryptographic proofs. Share proof of degree without revealing GPA. Decentralized verification without central authorities.
4
For Identity & Credentials
Selective disclosure with cryptographic proofs. Share proof of degree without revealing GPA. Decentralized verification without central authorities.
1
For AI & LLM Teams
Reduce hallucinations. Lower inference costs. Enable models to reason about information reliability, not just pattern match.
2
For Data Platform Owners
Eliminate custom mapping work. Enable privacy-preserving analytics. Support federated search across organizational boundaries.
3
For Supply Chain & Compliance
Blockchain-ready provenance tracking. Cryptographic signatures prevent fraud. Human-readable transparency for consumers.
4
For Identity & Credentials
Selective disclosure with cryptographic proofs. Share proof of degree without revealing GPA. Decentralized verification without central authorities.
How it works
How it works
How it works
Amorfs separates what (abstract concepts) from how it's represented (concrete expressions).
Amorfs separates what (abstract concepts) from how it's represented (concrete expressions).
The Foundation
The Foundation
Concept-expression demarcation enables complete semantic encryption.
Concept-expression demarcation enables complete semantic encryption.
4-uniform hypergraph model where relationships are first-class entities.
4-uniform hypergraph model where relationships are first-class entities.
Comprehensive metadata on concepts, associations, and expressions.
Comprehensive metadata on concepts, associations, and expressions.
Zero external dependencies, copy-paste portable across any systems.
Zero external dependencies, copy-paste portable across any systems.
The Result
Data
that explains itself
Data
that explains itself
Data
that explains itself
Data
that explains itself
Context
that travels with information
Context
that travels with information
Context
that travels with information
Context
that travels with information
Integration
that becomes native
Integration
that becomes native
Integration
that becomes native
Integration
that becomes native
Privacy and utility
that coexist
Privacy and utility
that coexist
Privacy and utility
that coexist
Privacy and utility
that coexist
Try Playpen
Curate. Design. Share.
Curate. Design. Share.
Transform your data into something beautiful. Amorfs Studio lets you personalize and curate your information, then bring it to life with stunning layout templates from our library or create your own.
Perfect for ones:
Perfect for ones:
Catalog treasures with style
Catalog treasures with style
Craft beautiful data presentations
Craft beautiful data presentations
Organize and showcase any collection
Organize and showcase any collection
Create templates others can use
Create templates others can use
Perfect for ones:
Perfect for ones:
Catalog treasures with style
Craft beautiful data presentations
Organize and showcase any collection
Create templates others can use
Open foundation,
commercial acceleration
Open foundation,
commercial acceleration
Open foundation,
commercial acceleration
Core parsers deployed with early adopters.
Open-source release Q2 2026 following security audit.
Core parsers deployed with early adopters.
Open-source release Q2 2026 following security audit.
Open-sourcing the core
Complete format specification
Reference parsers and validators
Foundational encryption and visualization tools
Comprehensive documentation and migration guides
Why open source?
Commercial opportunities
Open-sourcing the core
Complete format specification
Reference parsers and validators
Foundational encryption and visualization tools
Comprehensive documentation and migration guides
Why open source?
Commercial opportunities
Open-sourcing the core
Complete format specification
Reference parsers and validators
Foundational encryption and visualization tools
Comprehensive documentation and migration guides
Why open source?
Commercial opportunities
Open-sourcing the core
Complete format specification
Reference parsers and validators
Foundational encryption and visualization tools
Comprehensive documentation and migration guides
Why open source?
Commercial opportunities
From knowledge to action
From knowledge to action
From knowledge
to action
From knowledge to action
Clarity Framework
Amorfs links concepts directly to physical actions, so systems act with context — not just instructions.
Clarity Framework
Amorfs links concepts directly to physical actions, so systems act with context — not just instructions.
Clarity Framework
Amorfs links concepts directly to physical actions, so systems act with context — not just instructions.
Clarity Framework
Amorfs links concepts directly to physical actions, so systems act with context — not just instructions.
The gap we bridge
As autonomy scales, Amorfs keeps reasoning and action aligned by treating physical actions as first-class expressions of meaning.
The gap we bridge
As autonomy scales, Amorfs keeps reasoning and action aligned by treating physical actions as first-class expressions of meaning.
The gap we bridge
As autonomy scales, Amorfs keeps reasoning and action aligned by treating physical actions as first-class expressions of meaning.
The gap we bridge
As autonomy scales, Amorfs keeps reasoning and action aligned by treating physical actions as first-class expressions of meaning.
Built for
the convergence
Built for
the convergence
Built for
the convergence
Four forces make this urgent now
Four forces make this urgent now
Regulatory pressure
GDPR's data portability, HIPAA privacy, emerging AI regulations demand self-describing formats
Regulatory pressure
GDPR's data portability, HIPAA privacy, emerging AI regulations demand self-describing formats
Regulatory pressure
GDPR's data portability, HIPAA privacy, emerging AI regulations demand self-describing formats
Regulatory pressure
GDPR's data portability, HIPAA privacy, emerging AI regulations demand self-describing formats
LLM deployment
Hallucinations stem from orphaned data lacking provenance and confidence metadata
LLM deployment
Hallucinations stem from orphaned data lacking provenance and confidence metadata
LLM deployment
Hallucinations stem from orphaned data lacking provenance and confidence metadata
LLM deployment
Hallucinations stem from orphaned data lacking provenance and confidence metadata
Rising AI costs
Efficient context encoding directly reduces inference costs and energy
Rising AI costs
Efficient context encoding directly reduces inference costs and energy
Rising AI costs
Efficient context encoding directly reduces inference costs and energy
Rising AI costs
Efficient context encoding directly reduces inference costs and energy
Data sovereignty
Users and regulators reject platform control; self-sovereign identity requires portable, privacy-native formats
Data sovereignty
Users and regulators reject platform control; self-sovereign identity requires portable, privacy-native formats
Data sovereignty
Users and regulators reject platform control; self-sovereign identity requires portable, privacy-native formats
Data sovereignty
Users and regulators reject platform control; self-sovereign identity requires portable, privacy-native formats
Working with us
Platform Partnerships
Native Amorfs support in data platforms (Snowflake, Databricks, enterprise apps)
Domain Solutions
Healthcare EHR integration · Supply chain transparency · Verifiable credentials · Legal compliance
Technology Integration
Libraries, parsers, format specifications · Co-development opportunities · Commercial licensing
Investment Partners
Strategic acquirers in data infrastructure · VCs focused on AI infrastructure, Web3, privacy tech
Working with us
Platform Partnerships
Native Amorfs support in data platforms (Snowflake, Databricks, enterprise apps)
Domain Solutions
Healthcare EHR integration · Supply chain transparency · Verifiable credentials · Legal compliance
Technology Integration
Libraries, parsers, format specifications · Co-development opportunities · Commercial licensing
Investment Partners
Strategic acquirers in data infrastructure · VCs focused on AI infrastructure, Web3, privacy tech
Working with us
Platform Partnerships
Native Amorfs support in data platforms (Snowflake, Databricks, enterprise apps)
Domain Solutions
Healthcare EHR integration · Supply chain transparency · Verifiable credentials · Legal compliance
Technology Integration
Libraries, parsers, format specifications · Co-development opportunities · Commercial licensing
Investment Partners
Strategic acquirers in data infrastructure · VCs focused on AI infrastructure, Web3, privacy tech
Working with us
Platform Partnerships
Native Amorfs support in data platforms (Snowflake, Databricks, enterprise apps)
Domain Solutions
Healthcare EHR integration · Supply chain transparency · Verifiable credentials · Legal compliance
Technology Integration
Libraries, parsers, format specifications · Co-development opportunities · Commercial licensing
Investment Partners
Strategic acquirers in data infrastructure · VCs focused on AI infrastructure, Web3, privacy tech
Impact across industries
Self-describing data enhances information infrastructure at every level.
Here are some industry examples of new capabilities now made possible.
Personal Data Wallets
The last time you'll ever fill out a form
Federated Healthcare Analytics
Privacy-preserving search across institutions
Supply Chain Provenance
Cryptographic proof of ethical sourcing
Impact across industries
Self-describing data enhances information infrastructure at every level.
Here are some industry examples of new capabilities now made possible.
Personal Data Wallets
The last time you'll ever fill out a form
Federated Healthcare Analytics
Privacy-preserving search across institutions
Supply Chain Provenance
Cryptographic proof of ethical sourcing
Impact across industries
Self-describing data enhances information infrastructure at every level. Here are some industry examples of new capabilities now made possible.
Personal Data Wallets
The last time you'll ever fill out a form
Federated Healthcare Analytics
Privacy-preserving search across institutions
Supply Chain Provenance
Cryptographic proof of ethical sourcing
Impact across industries
Self-describing data enhances information infrastructure at every level.
Here are some industry examples of new capabilities now made possible.
Personal Data Wallets
The last time you'll ever fill out a form
Federated Healthcare Analytics
Privacy-preserving search across institutions
Supply Chain Provenance
Cryptographic proof of ethical sourcing
About us
About us
About us
About us
The technology is patent pending.
The technology is patent pending.
The technology is patent pending.
The technology is patent pending.
Core parsers and visualization tools are in beta. Early adoption underway. This is not a concept exercise - it's foundational infrastructure designed for AI-native systems.
Core parsers and visualization tools are in beta. Early adoption underway. This is not a concept exercise - it's foundational infrastructure designed for AI-native systems.
Core parsers and visualization tools are in beta. Early adoption underway. This is not a concept exercise - it's foundational infrastructure designed for AI-native systems.
Founded by Pete Chapman
Founded by Pete Chapman
Founded by Pete Chapman
who saw the orphaned data problem firsthand leading Enterprise Architecture in Asia Pacific. Amorfs represents decades of thinking bringing together knowledge representation, cryptography, and semantic web technologies.
who saw the orphaned data problem firsthand leading Enterprise Architecture in Asia Pacific. Amorfs represents decades of thinking bringing together knowledge representation, cryptography, and semantic web technologies.
who saw the orphaned data problem firsthand leading Enterprise Architecture in Asia Pacific. Amorfs represents decades of thinking bringing together knowledge representation, cryptography, and semantic web technologies.
